Words matter. These are the best Leslie Moonves Quotes, and they’re great for sharing with your friends.
I take great pride in all the tremendous success we’ve enjoyed at CBS. And the good news is that I feel even more enthusiastic about what my terrific team and I will accomplish going forward.
Broadcasting for advertisers is still the best game in town, and they know it. Look, I admire a lot of the shows on cable. I think ‘Mad Men’ is wonderful. I think ‘Breaking Bad’ is wonderful. But let’s remember they’re about one-tenth the audience of NCIS.
There are plenty of people who are willing to pay $2.6 million for 30 seconds on the Super Bowl and hundreds of thousands of dollars for ‘American Idol.’ There will be advertising dollars on the Internet. We’re there as well. We win either way.
Ultimately journalism has changed… partisanship is very much a part of journalism now.
Before the start of the 2000 season, ‘C.S.I.’ wasn’t supposed to be the hit. We all thought it would be ‘The Fugitive.’
You won’t see Moonves on Twitter.
I think many years from now, people will still watch television, though it will probably be 150 inches wide. What will change is the ability to get ‘CSI’ not only on TV but also on the Internet, even watching it in a foreign country as it’s playing in the U.S.
I understand why creative people like dark, but American audiences don’t like dark. They like story. They do not respond to nervous breakdowns and unhappy episodes that lead nowhere. They like their characters to be a part of the action. They like strength, not weakness, a chance to work out any dilemma.
I read the papers, I surf the Web. At the beginning of the year, I try to see at least two episodes of every show on our network. Am I surfing? All the time. I’m aware of the landscape. I’m a competitor, so I have to know whom I’m competing with.
We think wireless is going to grow tremendously. Do I think people are going to watch an episode of ‘Survivor’ on a 2-inch television set? I doubt it. But I do think somebody’s going to go to a grocery store in the middle of a football game and watch that game.
We have CBS.com, we have our stuff on iTunes. We feel the wave of the future is getting as much distribution as we can. We feel that we should be nonexclusive and get our content out there.
The stories about broadcast dying or it being overtaken by cable have stopped. Same goes for the stories about the Internet hurting our business.
As the TiVos and the Replays are coming into our world – and they’re coming – it’s better to – be inside the tent and figure out what they’re doing and to work hand in hand with them as opposed to saying, ‘You know what, the automobile is not going to work. I’m going to stick to my horse and carriage,’ you know.
Broadcast TV is still the mothership and it will be for the foreseeable future. Audiences may be declining slightly but revenues are going up and profits are going up.
We realize that if we live in a world that depends totally on CBS.com, we’d be dead.
