Words matter. These are the best Victor Koo Quotes, and they’re great for sharing with your friends.
If you do like what you do, you’re cooperating and sharing.
While we can learn from U.S. models, we certainly can’t practice them.
If I hadn’t gone to Stanford, I’d be working at P&G now.
The combined entity Youku Tudou Inc. represents a dominant leader in online video sector in China with the largest user base, most comprehensive content library, most advanced bandwidth infrastructure, and most effective monetization capability.
Our platform is a one-stop shop, from marketing and promotion through to ticketing. But even in the early days, in 2006-07, when we were mostly carrying shortform video, we became the premier movie marketing platform.
Since our inception, Youku Tudou as the leader in the multi-screen video space has helped transform how video and entertainment-related content is distributed and marketed.
On the monetization front, our strengthening leadership in internet user base and broadening reach of our platform have already positioned us as a must-buy platform in online video for brand advertisers to reach a nationwide audience within China.
Youku Tudou is a hybrid, like combining Netflix and YouTube. Like Netflix, with Youku, which launched in 2005, we syndicate a library of longform content and create original content. The Tudou model started with user-generated content but is increasingly becoming about partner-generated programming.
In China, going public has a cachet from a branding standpoint. It will improve our image to ad agencies, government regulators.
If you don’t like what you do, you’re probably dragging your feet.
Remember, when YouTube was founded in the U.S., America’s Funniest Home Videos had been around for a long time. In China, the history of TV as well as user-generated video is very, very short. So, we’ve actually had to do a lot of things to motivate that.
Back in 2005-2006 when Tudou and Youku were founded, we saw the inflection point with the opportunity to build the leading PC-based video website.
Our management team strongly believes that the key opportunity of our business does not only come from just the increase in terms of number of users but also how we continue to enhance the value of our platform for our users.
Getting direct consumer revenue through movies or games or other culture products is something that we are very suitable for.
Both YouKu and Tudou do original content for a number of years, and we position it based on our difference in terms of age demographic. And so the content itself is really more suitable for the brand itself.
The enhanced features of our ad products would require sufficient understanding from our sales force, advertisers, and agencies. To facilitate this, we have held multiple training sessions internally and road show events externally.
On top of opportunities in further traffic growth, there are increasing opportunities to fully realize the potential of the online video ecosystem, as China continues to evolve into a consumer-driven economy.
Youku Tudou has helped transform how media and entertainment-related content is distributed and marketed since our inception.
The advertising market in China is big and is still growing at a considerable pace. While online video is emerging as a mainstream advertising solution, it still represents a relatively small portion of advertising budget in China.
Broadening and deepening the relationship with our users and advertisers have always been our strategic priority.
