Words matter. These are the best David Carson Quotes, and they’re great for sharing with your friends.
There’s many ways you communicate. With colour, texture, sound… Even words can communicate.
Overall, people are reading less.
I think we’ve seen a lot of examples of giving a name its own definition in the dot-com world. Amazon, Google, Yahoo – these are names we never would have dreamed major corporations would choose.
If I’m doing a logo, I’ll do it in black and white. Once the form is feeling right, only then do I start exploring the color palettes. A good example was the process of rebranding the Salvador Dali Museum. I did at least 100 versions in black and white.
Just because something’s legible doesn’t means it communicates. More importantly, it doesn’t mean it communicates the right thing. So, what is the message sent before somebody actually gets into the material? And I think that’s sometimes an overlooked area.
Some people hate lime-green; red has all this emotional baggage. Blue seems to be overall one of the more positive colors, and a little more serious than yellow.
My site is a little unorthodox without being totally inaccessible.
When I first redesigned the ‘Surfer’ magazine, a magazine about magazines took a copy to the famous American designer Milton Glaser, and – surprise surprise – he hated it.
When I first started my graphic design career, and ‘Beach Culture’ magazine, I pretty much ran from the surfer label. It was hard to get people to take you seriously.
My background is sociology. Combined with my graphic approach, if I could do some film projects, I think I’d be very good at making documentaries eventually, but people don’t think of me for that, of course. But dialogue is something I know I can be good at.
I did an early version of my site where it was virtually impossible to get through it, just as a statement about the web. But after a few laughs and some angry e-mails, I realized it wasn’t doing me much good. I think the web has become more about the final product, not what it takes to get to it.
When I work as an art director, I don’t ask to see sketches from illustrators or photographers. I give them a basic idea, and then I say, ‘Send it to me, it’ll be fine’ – I get out of the way.
For some reason I have a visual intuition that allows me to design things in an interesting way, and I don’t know where that came from. Because I don’t have this formal training, I seem to drift in a different direction.
I literally cannot work without music.
